Lead Campaign
meistro GmbH
Background of the multichannel campaign
The meistro GmbH is an entrepreneur-led energy services group and has been offering small and medium-sized companies nationwide individual energy supply as well as digital and sustainable energy concepts since 2006.
The multichannel campaign was designed to generate leads for the direct sale of an energy contract. Using single image and carousel ads with a landing page and a lead gen form and video ads, the campaign was played out simultaneously on LinkedIn, YouTube, Facebook and Google over a period of two months.
Key data of the campaign
Duration:
2 months and 4 days
Channels:
Lead campaign on Facebook, Google, Instagram, LinkedIn & YouTube
Target group:
Managing directors of medium-sized companies who want to reduce energy costs in their company
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